ABOUT AMSOIL
AMSOIL'S History
Though AMSOIL INC. was founded in 1972, its story begins in the mid 1960s, when Lt. Col. A.J. "Al" Amatuzio, a jet fighter squadron commander, was impressed by the superb performance of synthetic lubricants in jet engines (in fact, only synthetics stand up to the performance demands of jet engines) and began studying their possible automotive applications. In 1972, after an intense period of research and development, Al Amatuzio introduced the first synthetic motor oil in the world to exceed API automobile service requirements.
The next year, Amatuzio developed a marketing plan to get his innovative but still unknown product to customers. His marketing plan enabled customers to have personal contact with a dealer who could take the time to explain the product and answer questions. The rest is history! From humble beginnings in a northwest Wisconsin warehouse, AMSOIL pioneered an entire industry -- synthetic lubrication -- and established high professional and ethical standards for a unique business opportunity.
Since 1972, the company has seen rapid growth and constant change. One driving force behind the great success of AMSOIL is a commitment to quality and constant improvement. As the years passed, an increasingly broad range of automotive and industrial lubricants and filtration equipment was developed, with each new product exceeding industry performance specifications by a wide margin. In addition, the ALTRUM division of personal care items and household products was created, and the AGGRAND line of natural, organic lawn and garden products followed.
Of course, AMSOIL has also continued to set new industry standards for motor oil performance, quality and consistency.
In February 1994, Lubricants World magazine honored A.J. Amatuzio by inducting him into their "Hall of Fame" as the pioneer in synthetic motor oil.
The original handful of independent AMSOIL Dealers has multiplied into a network of tens of thousands. Through them, AMSOIL synthetic motor oil is distributed throughout the country and the world.
The facilities at the AMSOIL Corporate Headquarters reflect the AMSOIL commitment to excellence. High-speed bottling lines, state-of-the-art information processing equipment and the latest quality control techniques are used to create the highest quality motor oil and aid Dealers in running their businesses.
Fourteen strategically located warehouses distribute AMSOIL products to Dealers and ultimately to customers throughout North America and around the world. These customers confirm what we've known all along. AMSOIL is "The First in Synthetics."
Distrubution Centers
Our fourteen distrubutions centers are located in:
USA:
- Anchorage, AK
- Chicago, IL
- Columbus, OH
- Dallas, TX
- Lancaster, PA
- Las Vegas, NV
- Orlando, FL
- Portland, OR
- Richmond, VA
- Superior, WI
- Wichita, KS
Canada:
Puerto Rico:
The Products
Since the introduction of AMSOIL synthetic motor oil in 1972, AMSOIL has gone on to develop the most complete line of synthetic lubricants and automotive products in the world. The history of AMSOIL product innovations is a checklist of industry firsts. AMSOIL "firsts" in motor oil, two-cycle oil, gear lube, grease, air filter and oil filter technology are proof-positive of the AMSOIL commitment to innovation.
The Company
The AMSOIL corporate headquarters, manufacturing plants and chemical and test laboratories boast state-of-the-art equipment and specialists in every facet of lubricant technology. At AMSOIL, unparalleled quality standards are assured. AMSOIL provides a full range of customer and technical services, while fourteen distribution centers throughout North America and the world keep pace with the increasing demand for AMSOIL products.
AMSOIL has a documented history of innovation and leadership.
- First to develop an API-rated 100 percent synthetic motor oil.
- First to introduce the concept of "extended drain intervals" with a recommended 25,000-mile/1-year drain interval.
- First U.S. company to utilize the NOACK volatility test as a standard of performance excellence.
- First to produce synthetic motor oils for diesel engines, racing engines, turbo and marine engines.
- First to introduce synthetic oils that legitimately contributes to improving fuel efficiency.
- First to manufacture synthetic gear lube for automotive use.
- First to manufacture a 100:1 pre-mix synthetic 2-cycle oil.
- First to manufacture a synthetic automatic transmission fluid for automotive use.
|